How Google Works

Ahoy. Haley here.

Let’s talk Google. Your website has gone live. You’re showing anyone and everyone who will pay attention. It’s an exciting feeling. You play around with the site navigation, read over your content again and again thinking “okay I like it,” and test out your the forms. Then, the next step, you Google yourself. Then your heart drops, “Where’s my website?!”

I always get that phone call or email after a client’s site goes live and proceed to explain how Google works.

The basics of Google explained: Google sends out “Googlebots” to look at webpages and follow links on those pages, much like you would if you were browsing content on the web. They go from link to link and bring data about those webpages back to Google’s servers. Who then uses their not so top-secret algorithm to return the best search results for their visitors.

If you have WordPress, install the plugin All in One SEO Pack and give Google a nudge by specifying your keywords and descriptions for your posts and pages.

“But” you say, “I’m Googling my name, and it’s all over my page (or in my domain name). Surely, Google would show my site as the top result.” What you haven’t factored is that Google and your website are just meeting for the time, getting to know each other. This takes time. It may take up to a week for your site to show up and index with Google. You can speed up the process by submitting your site to Google, placing Google Analytics on your website, and listing your business with Google Place for Business.

So you have done all of that, your website has been live for a few months now, you can find your website on Google but it’s on the 2nd or 3rd page. What now? Let us help you. Check out our SEO packages and get your FREE SEO audit today.