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6-Step Marketing Plan For New Website

tablet on table

Creating your website took a tremendous amount of planning, management and coordination (and for many of us, stress). So it only makes sense to put as much effort into building a marketing and communications plan that will help you promote your new website. To ensure your website’s success over the long term—and to make sure…

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SEO For New Websites: First Steps To Take

How does your newly launched website rank in Google? As soon as you’ve launched your new website, you are eager to welcome a ton of fresh, organic traffic. But take our word for it: getting your new site to rank in Google doesn’t happen in a blink. Nor is it a one-time thing. SEO is…

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Launching A Small Business Website – What To Do Next?

Congratulations! Your shiny new website is finally up and running. But don’t put your feet up yet. Your job is not quite done. Far from it, actually. Launching a website is a big enough feat. From the planning stages down to execution, you’ve undergone months of tedious work and made significant financial investments to build…

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6 Sign’s It’s Time For A Website Redesign

woman accessing website on a laptop

There are things like an old pair of shoes that might not look as cool as it used to but still does what it does. But sadly, your company website is not the same as a pair of old shoes. No matter how fabulously shiny your old website used to be, they get old and…

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10 Things Customers Look For In An Online Store

From shopping in your pajamas to waiting for your package to arrive at your doorstep, online shopping has created a whole new level of convenience and positive experience for customers. Because of these amazing advantages, more people prefer shopping in online stores than in brick-and-mortar stores. Online retail is at an all-time high, and businesses…

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Does Your Small Business Need Website Maintenance?

“Do I need website maintenance for my small business website?” Clients with small business websites often ask us if it’s necessary to have a website maintenance plan when you’re starting out small. Our answer is simple: without maintenance, your website might not function well. Back in the early days of the Internet, you could hire…

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Why Is No One Reading My Blog?

Writing a blog is just half the battle. The next challenge (and probably the toughest) is getting people to read your blog. You might be noticing that your blog views come in trickles or are not coming at all, and you know you’ve created a long-form content that rocks—complete with a compelling image. But why…

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5 Secrets To Creating A Call-to-Action That Converts

Typical call-to-action (CTA) triggers like ‘sign up now,’ ‘buy now’ and ‘learn more’ might not get you the results you want. These types of CTAs just don’t pack enough punch that will get customers to take action. Most of the time, just making a few tweaks on your CTAs can already give you as much…

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GDPR: What Does It Mean For Australian Websites?

Starting May 25, 2018, the General Data Protection Regulation (GDPR) will be effective, requiring any company or organisation with access to personal data related to EU citizens to provide a higher level of protection.   How will my business be affected? GDPR applies not only to countries under the EU but also to organisations around…

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5 Secrets of A High-Converting Homepage

Anybody here who wants his/her website to be a customer-generating machine? We all do! When a potential customer visits your website, the first thing they’ll see is your homepage. If you’re looking at your Google Analytics report, you will notice that your homepage collects more traffic than any of your other pages. Traffic is a…

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